we are looking for an adobe target configurator who can help us setup the platform to enable the personalization use-cases.
position: adobe target configurator
location: remote
employment type: contract
profile overview :
- hands-on experience on adobe target for web-personalization use-cases (experience targeting/xt, a/b test, multivariate, auto-target)
- hands on exposure to integrate first-party data (aam, aep, crm) and manage client- / server-side data flow and consent.
- ability to work with front-end and back-end to ensure correct parameter passing and audience identification
- robust understanding of data flow across the web ecosystem (client and server-side setup, clickstream web analytics using adobe analytics, onetrust, etc.)
- familiarity with first party cookies and other consent elements
- fluent in communication (as role requires interaction with onshore solution architects)