Job Overview

we are seeking a talented and results-driven digital marketing professional with expertise in seo / ppc to join our team.

responsibilities:

• develop and implement comprehensive seo and ppc strategies to enhance visibility and drive targeted traffic across digital platforms
• conduct detailed keyword research, leveraging data-driven insights to develop content strategies that resonate with user intent and maximize conversion opportunities
• conduct technical seo audits to enhance site architecture, crawlability, indexing, and mobile usability
• create and manage ppc campaigns on google ads and social media platforms, optimizing for maximum roi and performance
• track, analyze, and report on seo and ppc performance, providing actionable insights and recommendations for optimization to key stakeholders
• stay updated on the latest trends and best practices in seo, ppc, and social media marketing, ensuring their integration into campaigns for continuous improvement

requirements:

• total 9+ years of experience in which 6+ years of hands-on experience in seo and/or ppc
• strong data analysis skills with the ability to interpret complex data, generate insights, and use them to inform seo and ppc strategies. experience with data visualization tools is a plus
• good knowledge of content marketing, user experience principles, and how they integrate with seo and ppc to drive engagement, conversions, and roi
• excellent verbal and written communication skills, capable of articulating seo and ppc concepts and presenting performance metrics to both technical and non-technical stakeholders
• ability to effectively manage time and prioritize tasks, with a focus on meeting deadlines and delivering high-quality work