about rooter:
: rooter has transformed from being a live streaming platform hosting india's largest community of 85 mn+ gamers and 1.5 mn+ creators, a strong partner for brands and publishers to connect with gamers, to now also offering a marketplace called 'rooter shop' for digital gaming currencies. rooter shop is the result of our belief in the propensity of indian gamers to spend online on games, accessories and other digital assets.
our unique proposition as a tech consumer platform sitting at the convergence of 3 large macro trends - gaming, content and commerce, gives us immense confidence to say that we're here for the long haul, building an enduring gaming brand out of india.
website: ooter.gg/
l inkedin: o-rooter/
check out our p roduct : amp;gl=us
about the role
rooter is looking for a product manager (ad tech experience) to lead and scale our ad technology infrastructure. in this role, you will take full ownership of our ad-serving systems, working closely with google ad manager to optimize inventory, placements, and monetization strategies. you will partner with engineering, sales, and marketing teams to build scalable ad solutions that directly impact revenue.
this is a critical role for us as we continue to grow our revenue and scale our digital advertising ecosystem.
key responsibilities
- own and manage the ad tech infrastructure including inventory, placement strategy and performance metrics
- drive advertisement optimisation through google ad manager to ensure efficient delivery, targeting, and monetisation
- develop data-driven strategies to maximize ad yield and performance
- collaborate with sales, marketing, and engineering teams to align product strategy with business goals
- provide regular insights and reports on ad performance to leadership
- identify and implement improvements in ad tech stack and integrations
- stay ahead of industry trends in ad tech and digital monetisation
requirements
- bachelor's degree in business, marketing, computer science, or a related field
- 5+ years in product management with a strong focus on ad tech or ad operations
- hands-on experience with google ad manager (gam)
- strong understanding of ad monetisation, placements, inventory management, and performance analytics
- strong proficiency in python and sql
- excellent collaboration, analytical thinking, and project management skills
- experience in gaming, content, or digital entertainment industries
- familiarity with programmatic advertising and platforms beyond gam
- skills in data visualisation, additional scripting or automation using python
qualification:
b.e./b.tech. degree in computer science
employee benefits:
- health insurance: we offer comprehensive health insurance coverage to ensure our employees have access to quality healthcare
- hybrid work model: embracing flexibility, we offer a hybrid work model where employees can enjoy the best of both worlds. with four days in the office and one day working from home, we empower our team to achieve work-life balance while maintaining productivity and collaboration
