job title: content writer
location: pune
experience: 1-2 years
employment type: full-time
about the role and company
we're looking for a versatile content writer to join our team at tru performance, a strategy and technology consulting firm driving innovation through ai and digital transformation. in this role, you'll support in-house brand communication by creating impactful content across digital platforms, with a focus on ai, tech, and innovation that aligns with our brand and marketing objectives.
key responsibilities
- write engaging blog posts, social media content, and campaign copy
- research industry trends to generate timely, relevant content
- collaborate with multiple internal teams including design, marketing, and leadership
- align content with business goals and brand voice
- repurpose and adapt content across platforms (website, linkedin, social media)
- contribute to director-led initiatives and company-wide content strategies
requirements
- 1-2 years of experience in content writing
- strong research, writing, and content structuring skills
- interest in technology, branding, and digital storytelling
- ability to work independently and as part of a collaborative team
- eagerness to learn and grow in a dynamic environment
why join us
- creative ownership and strong learning curve
- shape the voice of a growing tech-forward brand
- collaborate with leadership and multiple departments
- opportunity to grow into digital strategy, client communication, or senior content roles
- contribute to high-visibility content initiatives, including director and company communications