arcitech is seeking a creative and dynamic social media marketing specialist to join our growing team. this full-time, in-office role at lower parel mumbai requires a minimum of 2 years of experience in social media marketing. the ideal candidate will be responsible for managing arcitech's social media presence, driving engagement, and enhancing brand visibility across digital platforms.
responsibilities:
- create and implement comprehensive social media plans that align with our brand objectives and target audience.
- produce compelling and platform-specific content, including text, images, and videos, to engage and grow our social media audience.
- identify and collaborate with influencers to expand our brand's reach and credibility.
- actively engage with followers, fostering a positive community and addressing inquiries or comments.
- encourage and curate ugc to build community and authenticity around our brand.
- stay updated with the latest social media trends and incorporate relevant strategies to keep our content fresh and engaging.
requirements:
- proven experience as a social media specialist or similar role.
- strong content creation skills, including writing, graphic design, and video production.
- familiarity with seo, web traffic metrics, and social media kpis.
- creative thinking and problem-solving abilities.
- bachelor's degree in marketing, communications, or a related field is preferred.
