The Enterprise Experience Architect (XA) will collaborate with cross-functional teams (Business, Product, Design, Development) to define business goals, assess market landscapes, identify customer needs, and shape end-to-end experience strategy and design from early concept through delivery.
The XA partners closely with UX/UI designers, Product, and Engineering to set strategic ambition, identify opportunity areas, and co-create solutions, operating as a senior individual contributor embedded with teams.
This role blends strategy, research, and design- with a strong expectation of independent leadership, business development mindset, and hands-on contribution where needed - delivering experiences our customers and colleagues love.
Key Responsibilities
- Operate as a senior, autonomous experience strategist, capable of owning ambiguous problem spaces end-to-end without the need for program management support
- Identify opportunity areas proactively - treating work as an internal consultancy, shaping what we should work on, not just how
- Recognize when user research will be impactful, right-size the approach, execute the research, and translate findings into clear strategic direction and business recommendations
- Drive experience strategy upstream, shaping problem framing, success metrics, and North Star design concepts before delivery begins
- Build strong relationships with your Product and Engineering pod-based team, sharing accountability for outcomes that ship
- Support creative and product teams with clear strategic direction, experience principles, and decision frameworks, not just insights
- Leverage AI and emerging tools to accelerate early concepting and strategic exploration (e.g., rapid concept generation, scenario modeling, early experience articulation)
- Keep track of product roadmaps and business priorities to identify intersections with user needs and surface strategic tradeoffs early. Shape the pod's prioritization approach to determine which work gets done.
- Package and present insights, designs, and recommendations in persuasive, executive-ready narratives - strong presence and storytelling skills are essential
- Insert user insight into designs and product decisions, challenging assumptions and influencing prioritization, feasibility tradeoffs, and roadmap direction
- Contribute hands-on where valuable - including early experience models, journey maps, concepts, or lightweight design artifacts
- Inspire and lead with an entrepreneurial mindset, pushing work forward, creating momentum, and raising the strategic bar by becoming trusted partners to our stakeholders
Qualifications
- 7-10 years in experience strategy, design strategy, consulting, product strategy, or adjacent roles operating at senior levels
- Demonstrated ability to lead strategic work independently, including framing problems, driving alignment, and influencing senior stakeholders
- Strong experience across qualitative and quantitative research, with sound judgment on when not to research
- Comfortable operating in ambiguity and shaping new work, not just executing pre-defined briefs
- Proven ability to influence product, design, and business leaders through clarity, judgment, and executive presence
- Experience working in cross-functional, embedded team models (pods, squads, or similar)
- Hands-on experience with design tools is a plus (e.g., Figma) - ability to engage directly in early experience articulation is important
- Experience using AI-assisted tools for concepting, synthesis, or strategic exploration is a strong plus (e.g., Figma Make or similar)
- Strong understanding of customer, cultural, and competitive dynamics in complex, regulated environments
- Bachelor's degree in a relevant field (Business, Design, Psychology, Economics, etc.)
